For those who are tired of being tired

You’re doing everything right.
Still waking up tired.

Magnesium at night. A dark room. No screens after nine. And none of it touches the clock your stress hormone is running on — which is why you’re exhausted by three in the afternoon and wired at eleven.

Get the Off Switch · €49
14-day money back — to your card, no form.
LinaMade by Lina, who was the person every energy ad was written for. Her story is below.

What it is

A programme built from your answers, not another pile

The Off Switch is a personalised sleep programme in your own private account: seven short chapters built from your answers, three two-week experiments with your morning notes, a guided breathing exercise, and printables for the fridge and the nightstand.

No ten supplements. No twenty tips. One change at a time, in the order your answers put them.

Sound familiar?

Exhausted by three in the afternoon. Wide awake at eleven.
Awake at the same hour every night, mind already running.
Sugar at nine, even after a proper dinner.
Foggy, snappy and puffy in the morning.
Magnesium, ashwagandha, melatonin, the gummy — nothing stuck.
Past 45, and sleep has quietly got lighter.

Falling asleep was never the whole problem. Recovering is. And nothing in a bottle restores the system behind it — the day does. That isn’t bad luck and it isn’t willpower. It’s a stress hormone running on the wrong clock, and you can’t fix it at bedtime.

The short version

Your stress hormone is on the wrong clock

Cortisol is meant to be high at seven in the morning and nearly gone by ten at night. That curve is what gets you out of bed and what lets you drop off.

A late coffee, a skipped lunch, a screen-lit evening, a lie-in on Sunday — each one nudges the curve later. Flat in the morning, so you drag. High at night, so you’re wired. It’s the same hormone that wakes you at the same hour and sends you to the biscuits at nine.

Supplements can’t move that curve. The day can. The Off Switch re-times your day, one change at a time, until the night sorts itself out.

What’s inside

Seven chapters. Each ends in actions for tomorrow

Your answers decide which chapters go deep for you. Every one of them ends the same way: what to do, starting tomorrow.

01
Reset your morning cortisol
Light, wake time and the first hour — where the whole night is actually set.
YOUR ACTIONSYour wake anchor, the ten-minute light rule, the weekend limit.
02
Beat the afternoon crash
Coffee timing, naps, and the movement that earns deep sleep without being a workout.
YOUR ACTIONSYour caffeine cut-off, a nap rule, when in the day to move.
03
Switch off at night
The wind-down, the racing head, the stress checklist — and a breathing exercise you do in the app, guided.
YOUR ACTIONSYour last-hour script, the ledger, the 4–6 breath.
04
Stop the night wakings
Why you wake at the same hour, what to do in the moment, and the bedroom set once.
YOUR ACTIONSThe wide-awake card, printed for the nightstand.
05
Eat for deep sleep
A meal-timing protocol, the foods that calm the stress hormone, carbs at dinner, the night cravings explained.
YOUR ACTIONSYour eating window, the dinner plate, the sleep-foods list for the fridge.
06
What you take to sleep
Supplements, melatonin, the nightcap, the gummy, the antihistamine — what is helping, what is stealing your deep sleep, and the doses the trials actually used.
YOUR ACTIONSYour bottles laid out across the day; what to stop.
07
Hormones, legs and the blood tests
Perimenopause sleep, restless legs, night sweats, and when it is not habits at all.
YOUR ACTIONSWhat to ask a doctor for, by name.
Get the Off Switch · €49
One payment · 14-day money back

How the six weeks run

Three experiments. One at a time

Weeks 1–2Your first experiment, chosen from your answers. For most women, the morning anchor.
Weeks 3–4Your second — usually the meals or the wind-down. One change, one line each morning.
Weeks 5–6Your third. By now you know what your night responds to, and what it never did.

One line each morning — better, same, worse — and your own mornings decide what stays.

Tools you keep

Printables for the fridge and the nightstand

✓The wide-awake card — four steps, printed, for the nightstand
✓The sleep-foods list and meal-timing sheet — for the fridge
✓Your supplement schedule — every bottle at the hour it works
✓The breathing exercise — guided, in the app, learned awake for the dark
✓The stress checklist — a mirror, not a diagnosis
✓Your own account to log into, and the whole programme as a PDF if you want paper

What it looks like

The real thing, not a mock-up

Your eating day: set your wake and sleep times and the meals lay themselves out along the day
The breath: a circle that expands as you breathe in and contracts as you breathe out
The wide-awake card: four steps for when you are awake in the night

Your eating day, the breath you learn awake, and the card for the night. One experiment at a time, two weeks each. Your own morning notes decide whether it stays.

Who made this

Lina

I’m Lina. I spent two years in hospital, and getting back took another two. Sleep was the first thing to go and the last to return, so I tried everything: melatonin, sleep tinctures, a guided meditation at night, masks, ear plugs, the bedroom at every temperature. I was the person every energy ad was written for.

“Most of it wasn’t for me.”

Some of it was, and nobody could tell me which. That’s what Calmer Club is for. You answer questions about your own nights, you get the few things that fit, and I tell you plainly where to get them and what to skip. No brand pays to be in here.

Doing everything takes your life from you. The point is to enjoy being alive.

LINA

Founding price

Founding place

The Off Switch

The supplements are about a third of a bad night. The Off Switch is the rest, personalised: mornings, food, stress and the room, built from your answers into three two-week experiments in your own account. It’s still growing, with morning exercises, meal plans and meditations being recorded now, and a founding place includes them as they arrive.

  • Your programme, built from your answers — seven chapters that go deep where you need them, ending in actions for tomorrow.
  • Three two-week experiments, one at a time, with your morning notes deciding what stays.
  • Your own account to log into — plus the wide-awake card, the sleep-foods list and the meal-timing sheet as printables, and the whole programme as a PDF if you want paper.
  • The guided breathing exercise, and everything I record over the next twelve months — the wind-down, the audio for when you wake in the night, the morning routine.
  • Your money back to your card within 14 days of receiving it, if it isn’t for you.
€49founding price · €69 once the first reviews are in

Bought the protocol first? Its €18 counts toward it.

Get the Off Switch · €49

One payment, nothing recurring · Stripe checkout

There are no reviews yet. You’d be one of the first people through, which is the reason for the price, and also why I’ll be reading every reply.

After checkout: a confirmation, a minute to check your answers, and your programme lands in your inbox. It is structured education and two-week experiments — it doesn’t diagnose, doesn’t touch prescribed medication, and says plainly when something belongs with a doctor. Nothing in the programme requires buying anything else.

Fair questions

No. It’s your own account: you log in, and your seven chapters, your three experiments and your morning notes are there, built from your answers. The printables — and the whole programme, if you want paper — come as PDFs inside it.

No. Nothing in the programme requires buying anything else. If a chapter tells you to stop buying something, that counts as savings.

The programme doesn’t diagnose and doesn’t touch prescribed medication. The health check inside says plainly when something belongs with a doctor, and what to ask for by name.

A refund to your card within 14 days of opening, no form to fill in. After that, reply to any email. I read them.

You answer the questions your programme is built from, straight away. One payment, nothing recurring — and I email you the link as soon as it’s ready.

Get the Off Switch · €49
One payment · 14-day money back, no form